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Posted: Friday, March 3, 2017 4:10 PM

Job Description:/h3:
Our Client (a fast growing E:Commerce company located in North York) is looking for a PPC Paid Search Specialist to help the company manage PPC media through multiple channels such as Google Adwords, Bing Ads, Facebook advertising, Amazon Advertising to name a few.
The ideal candidate will:
: perform daily account management of PPC accounts on Google Adwords, Yahoo, Facebook, Amazon and other search platforms including display advertising and remarketing
: assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics
: create more exposure for Clients products through competitive shopping engines (CSEs)
: provide creative copy suggestions and graphical ad templates
: provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with Client goals
Tools experience:
: manage and utilize 3rd party tools to help improve the efficiency of campaigns optimization effort : tools such as Optmyzr, Hotjar, Upsellit, Optimizely and Kissmetrics
: running A/B and Multivariate tests on a weekly and monthly basis : test ad copy, landing page copy, CTA, buttons, value proposition
: create landing pages with the help of designers and come up with regular hypothesis for testing
Analytics and Reporting
: generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives (Google, Bing, Facebook, Amazon, CSEs)
: streamline Amazon reporting process
: cross domains tracking across multiple channels
: phone order tracking
: management of multiple analytics platform such as Google Analytics and Kissmetrics
: monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with Client goals
: competitor analysis : watching what major competitor activity is in the paid search sphere and identifying new competitors
Required
Experience/Education
: 3yrs SEM
: 3 yrs PPC
: 2 yrs CRO
: 2 yrs Google Analytics
: Digital Marketing experience
: B2C experience
: 3yrs Ecommerce
: Degree/Diploma
: Adwords/Bing certification
Company Description:/h3:
IQ Hunt is a trusted provider of top:tier IT Staff, on a permanent, contract or project basis. We provide top talent, sourced professionally by senior recruiters all backed by our industry leading guarantees. Our quality of hire is second to none.

Source: https://www.tiptopjob.com/jobs/63407061_job.asp?source=backpage


• Location: Toronto

• Post ID: 58479457 toronto
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